Your next video is a conversation.

Describe it in one sentence. Approve the script, the voice, every single shot, then watch the finished cut render in front of you. Nothing is created until you say so.

Make your first video free

250 free credits · no card required

Studio/Sunday Drive Heat1805 credits
A 15-second vertical launch spot for our hot sauce. Our site’s sundaydrive.co. Take the look from there.
Website read
Sunday Drive
Got it. Charcoal, bone and burnt orange, read straight off your site. Six beats, hard cuts: the drip, the chillies, the yolk, the spoon, the bottle, the end card.
Five shots, three of them moving, music and two effects. About 200 credits, and nothing’s generated yet.
That sounds good!
Images ready
Check the bottle especially: the label is a blank orange band, so the real type goes over it in the edit.
Put the bead, the chillies and the bottle into motion
Clip ready
Music ready
0:15
Video created

Full 15s Sunday Drive spot: six beats, hard cuts, slam type.

The type on the bottle sits too high, centre it on the label
Video updated

Ask for a change, or say what’s next…

One real job, every checkpoint

Five checkpoints between a brief and a video.

Most AI video tools are a roulette wheel: pay first, see what you got after. These five checkpoints are the opposite, and everything below is the genuine article from one session, a 31-second film for a small-batch coffee roastery. The same voice, the same frames, the same score that made the cut. Play them.

01 · SCRIPT

Words first. Words are free.

It will write the script, or take yours word for word and time the whole film to it. Either way you read it before a single thing is generated, and rewrites cost nothing, as many as you want, forever.

Eleven days ago, this was a cherry on a hillside in Huila. Six of those days it dried on a raised bed, turned by hand every four hours. Then eleven minutes and forty seconds in the drum, and one sound that decides everything. First crack. One hundred and ninety-six degrees. After that it’s patience, and nothing else.

Ridgeline brought their own copy. Every beat below is timed to these words

02 · VOICE

Hear the take before anything is built on it.

Pick a voice, play the actual narration. The entire video then times itself around a take your own ears approved: every cut, every caption, to the syllable.

·

The finished voiceover. Gacrux, unhurried, 28.4s of it

03 · SHOTS

Approve every frame before it moves.

Stills are pennies; motion is money. You see the exact frame, and only after you approve it does it start to move.

01 · THE HILLSIDE
01 · THE HILLSIDE
02 · THE DRYING BED
02 · THE DRYING BED
03 · THE DRUM
03 · THE DRUM
04 · THE POUR
04 · THE POUR

✓ 4 of 4 frames approved, then animated into five clips

04 · MUSIC

A score written around your voiceover.

Not a stock bed dropped underneath. It is composed to the beats you just approved, and told to get out of the way when someone is speaking.

·

Upright bass, brushed snare, room tone. Never over the voice

05 · BUILD

The finished cut, while you watch.

Everything above, assembled. Previews are free: today, tomorrow, always. Ask for changes in plain words, export when it feels like yours.

5 checkpoints0:31 finished308 credits0 surprises

No timeline · no editor · no roulette

Every format your business posts, from the same conversation.

9:16▶ WATCH WITH SOUND
16:9▶ WATCH FULL SIZE
1:1▶ WATCH WITH SOUND

FINISHED RENDERS · MUTED ON LOOP · CLICK ONE TO PLAY IT FULL SIZE

Your brand

It learns your brand from your website.

Paste your URL. The studio reads your colors, your logo, and what you do, straight off the site. Correct anything it misread, save it once, and every video after that simply looks like yours.

🔗 sunrisebakery.comRead my site
LOGO
primaryaccentgroundink

Sunrise Bakery. Artisan sourdough & morning pastry, est. 2019

A proposal, not a verdict. Fix anything, then every video colors itself from your brand

Stock footage

Real footage, found for you.

Some scenes want the real world: a tram climbing a real street, a torch finishing a real plate. The studio searches Pexels, the free stock library, shows you real clips, and drops your pick straight into the cut. Stock never costs a credit.

TRY
Find me Lisbon b-roll: the yellow tram, a rooftop view, a street looking down
A yellow Lisbon tram climbing a narrow cobbled street
CLIP

TRAM 28, ASCENT

16s
Video by Alina Chernii on Pexels
Lisbon rooftops below the castle walls, the river beyond
CLIP

CASTLE, ROOFTOPS

14s
Video by Alyona Nagel on Pexels
A long Lisbon street seen from above, traffic and balconies
CLIP

BAIXA, LOOKING DOWN

13s
Video by Alina Chernii on Pexels
A chef finishing a dish with a blowtorch
CLIP

TORCH, FINISH

11s
Video by Ivan S on Pexels
Creamy pasta tossed in a pan over the burner
CLIP

PAN, TOSSED

9s
Video by whiterecord on Pexels
A chef plating dishes at the kitchen pass
CLIP

THE PASS, PLATING

17s
Video by K on Pexels

Free and licensed. You pick from real thumbnails, and you say which scene it lands in

Stock media provided by Pexels.

Recurring characters

The same face, the same voice, in every video.

Create a character once: describe them, or build them from your own photos, then place them in any scene you can imagine, give them a voice, and put them on camera. Recognisably them, every time. Recurring characters are how small brands get remembered.

Meet Maya: one saved character, four scenes, her own voice
Maya's character sheet: the same character from the front, three-quarter and profile viewsMAYA · SAVED CHARACTER
Maya presenting to camera on a warm studio setSCENE · STUDIO
Maya walking a city sidewalk at golden hourSCENE · GOLDEN HOUR
Maya mid-conversation over a laptop in a bright cafeSCENE · CAFE
Maya handing a wrapped package across a boutique counterSCENE · SHOP FLOOR
MAYA SPEAKS · 0:08▶ WATCH WITH SOUND

Nothing filmed

Some videos don’t need a camera at all.

Explainers, data, titles: designed and animated outright, with nothing filmed and no footage licensed. Press play, and turn the sound on.

Motion graphics, no footage at all

Full animated explainers built from pure design: kinetic type, charts that draw themselves, product walkthroughs. When there’s nothing to film, this is the whole video.

MECHANICAL CALIBRE · 0:35▶ WATCH WITH SOUND

Text that lands on the voice

On-screen titles and word-synced captions timed to the narration, so names, numbers and punchlines hit the exact moment they’re spoken. Sound-off viewers get the whole story.

SOUND OFF · 0:29▶ WATCH WITH SOUND

Revisions

Round nine costs the same as round one.

With an editor this is the part that gets awkward: two rounds are in the quote, the third has a number attached, and by the fourth you’re apologising for changing your mind about the music. Here a revision is a sentence in the conversation that built the video. It bills the few credits of work it takes, priced in plain words, and previewing and exporting never cost anything.

The voiceover rushes the last line. Give it a beat before the tagline.
Video updated
Gave the tagline a full second of air. The new cut’s in the preview, and that one came to 28 credits.
Actually, swap the score for something with less drum.
Music ready
Softer score’s in, sitting lower under the voice. Round four, whenever you’re ready.

What this replaces

An editor costs $300 and two weeks. You have neither.

The going rate on a 30-second branded spot is $300 to $800, plus about ten days of email, and that’s before the revision round where you try to describe a feeling over Slack. It’s the reason most small brands simply never make the video.

The brief
HiredA call, a document, then a week of silence.
HereOne sentence, then questions until it’s right.
First cut
HiredDay eight, if nobody’s on holiday.
HereAbout twenty minutes.
Changing your mind
HiredTwo rounds are in the quote. The third has a number attached.
HereFree, and there’s no round four.
Who approves
HiredYou see it when it’s finished.
HereYou approve the script, the voice and every shot before it exists.
What it costs
Hired$300 to $800 a video.
Here$29 a month.

Pricing

Priced like a tool, not an agency.

Free$0forever250 creditsyour first video, on usStart free
Most popularCreator$29/mo2,000 creditsabout 8 videos a month
Pro$79/mo6,000 creditsabout 22 videos a month

Each plan's video count includes everything that makes one: the conversation, the generated pieces, and the build itself. Previews and exports are always free, annual plans get two months free, and you can top up credits any time. Cancel whenever; the full breakdown has every number.

Start tonight, post tomorrow

The video your business needs is one sentence away.

Get started for free

250 credits to start. No card required.